Since its foundation in 1942, Asian Paints has come a long way to become India’s largest and Asia’s second largest paint company, with a turnover of Rs. 155.34 billion.
The driving forces of Berger Paints - reflect the very spirit of its founder Lewis Berger - who laid the foundations of brand Berger way back in 1760 in the UK.
Early days of its existence, decorators and their suppliers were the main customers for Dulux, with Say Dulux to an advertising slogan in the 1950s.